For agencies & media partners in higher education

The graduate audience engine.

Deep program research and precision-built audiences for advanced degrees and certificates — from program page to live campaign in days, not months.

Access Real Research — Free See how it works

Infrastructure for your pitch — we sell through partners, never around them.

A crowd of working professionals with an audience-identification overlay
350+
graduate & certificate programs researched
100%
advanced degrees & certs — no teen funnel, ever
Days
from program brief to launch-ready audience
The platform

Built for the degrees people work for.

Every other audience vendor is chasing high-schoolers. GradSignal is engineered exclusively for graduate, doctoral, and professional-certificate marketing — where the prospect is a working professional, the decision is a career move, and the right signals are professional ones.

01

Career-signal targeting

Job-title-first B2B targeting layered with education-level, industry, and residence-state filters — the profile of someone ready for an MSN, MBA, or PMP, not a campus tour. Where the signals come from →

02

AI program research

Hand us a program URL — or a whole department. Research agents extract curriculum, outcomes, licensure paths, and the exact professional profile each program was designed for — in minutes.

03

Omnichannel activation

Audiences delivered wherever the campaign runs — programmatic display, paid social, email, CTV, and direct mail — with counts you can put in a proposal.

How it works

Program page → live audience.

1

Request program research

One URL or one sentence — "research all social science grad programs at ____ University" works. Agents analyze every program in scope: degree level, modality, curriculum, outcomes, and who each is really built for.

2

Get audience concepts

Multiple targeting concepts per program: title-first professional profiles, feeder credentials, industries, and geo strategy.

3

See real counts

Proposal-ready audience counts by channel — sized, deduplicated, and mapped to the states and regions the program can serve.

4

Activate everywhere

One click from approved concept to deployed audience across your media plan — with refresh schedules that keep it current.

The partner model

Your brand.
Our engine.

GradSignal is infrastructure, not an agency. We don't pitch schools and we never compete for your accounts. Media runs in your own stack — or under your banner through our managed desk when you need one. Either way, the relationship stays yours.

Same-day proposal support

Quote a program the day the RFP lands — research, concepts, and counts on demand.

Co-branded & white-label deliverables

Research briefs and audience brochures rendered under your logo, priced your way.

Wholesale economics

Partner pricing built for margin — you set the client rate, we stay invisible.

White-label & API

Make it yours — at two depths.

Start with your brand on every deliverable. Graduate to the whole engine living inside your own platform.

In-platform

White-label research profiles

Generate program research and audience profiles styled as your own, right inside the platform — your agency's logo and color scheme, your client's logo, and not a trace of ours.

  •   Your logo and your client's on every profile and PDF
  •   Your brand colors across the deliverables
  •   Client-shareable exports, ready to forward the day they're generated
See a white-labeled report
Full integration

The engine inside your platform

Give your team — and your clients — complete access to the research tools and program audience profiles from within your own platform. Customer-scoped REST APIs cover the full workflow.

# Research a program & get audience profiles
POST /api/v1/programs/research
{ "url": "https://university.edu/online-med" }

# Pull proposal-ready counts
GET /api/v1/audiences/{id}/counts
→ { "national": 306700, "region": 58700 }
Request API access
Get started

Bring us your hardest program.

We'll turn it into a researched, sized, launch-ready audience — and show you the engine while we do it.

Or email partnerships@gradsignal.com